Digital Transformation & Software Engineering Services
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Avoiding the Staffing Pyramids of Large IT Firms

Many enterprises rely on software platforms to help deliver their revenue-generating and operational services. It’s part of the digital transformation going on all around us. They often outsource key software projects that provide core capabilities for their business to large IT firms, many based in offshore locations. But, unless you are familiar with how the […]

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Progressive Web Apps – The New Future of Mobile Apps?

Mobile apps have now become ubiquitous. Google has proposed a way to have one app be equal on both web and on mobile devices – Progressive Web Apps. Such apps take advantage of the modern web and browser capabilities to provide a full native app experience on any form factor. Progressive apps load quickly even […]

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What’s the Hype with the Prototype? Why and how you should make them

An extremely large amount of time and resources designing can be spent on a project that clients or users discard immediately. Designing a product end-to-end without building in user-validation into the process is asking for trouble. When a strategy or market force drives organizations in a particular direction or supports a seemingly brilliant product concept, […]

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The evolution of Product Engineering

We live in a world where ‘product engineering’ holds sway over much of our lives. But it’s not a recent phenomenon. Early adoption was years ago and primarily by large engineering companies like Sun Microsystems, Motorola, Texus Instruments etc. I remember them setting up offshore centres in Bangalore and Hyderabad to leverage the capability and […]

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What is Product Design?

We recently took part in the Product Design series run by AIGA and hosted by Zendesk in their office in the Tenderloin region of San Francisco. The subject of product design and even its name can be contentious due to ever evolving definitions and a flux in design skills, capabilities, toolsets and requirements along with […]

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