Jane Linton explores mobile strategies in Digital Marketing Magazine
"As a marketer, it’s about embracing change and the new digital economy." - Jane Linton
Jane Linton, Business Director at Ness Imano has written an in-depth article about what it means to cater to employ 'Customers First' mobile strategies for Digital Marketing Magazine. Writing for the online magazine that focuses on digital industries, Jane talks about the importance of innovation, experimentation and being unafraid of change. She extols the importance of embracing the digital economy and leverage it accordingly. Jane also notes the importance of Experience Engineering.
Read the full article here: Mobile First is Customer First